September 4 , 2006
ISSUE 1131

KROGER TO CARRY DISNEY BRANDED FOODS

Cincinnati-based Kroger Co. said in late July that it was planning to unveil a line of Disney branded foods this year. The first of the “Disney Magic Selections” products to launch include fruits, breakfast foods, cheese and yogurts. Later offerings in the works include cut vegetables with dip, fruits cups and applesauce, along with a selection of meals and other snacks.

Disney Magic Selections items will be available at more than 2,400 Kroger stores and other supermarkets owned by Kroger including Ralph’s, Fry's, Fred Meyer, King Soopers, and Dillons. For more information on the new brand, click here.


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