FFVA is a steadfast and trusted voice for Florida producers, a voice that state and federal authorities rely on for leadership and information about the agriculture industry. FFVA’s veteran professionals work diligently on behalf of the association's members on numerous fronts.

In Washington, D.C., FFVA's team of governmental representatives, supported by key staff, works directly with congressional and administration policymakers on critical farming issues. Additionally, FFVA President Mike Stuart serves as a co-chair of the Specialty Crop Farm Bill Alliance, a national industry coalition of more than 120 organizations that successfully worked with Congress to make the 2008 Farm Bill more equitable for fruit and vegetable producers. FFVA also continues to work alongside other industry associations pushing for meaningful, comprehensive immigration reform. In addition, FFVA is a strong voice for funding of top-priority federal programs, such as research for developing methyl bromide alternatives and managing critical pest and disease threats.

In Florida, fruit and vegetable growers continue to need strong representation in Tallahassee. In recent years, the state’s burgeoning urban population has altered the makeup of the Legislature, creating a challenging environment for the few remaining pro-agriculture lawmakers. FFVA maintains a full-time office in Tallahassee with veteran staff promoting the industry’s interests to legislators.

In addition, Florida growers face increasing competition for the state’s finite water resources. With more than 200,000 new residents every year, demand for public supply is increasing dramatically. At the regulatory level, FFVA works to ensure that the agricultural industry plays a vital role in helping Florida meet future needs through more efficient conservation strategies and a commitment to developing practical alternative sources of water.